Eat, Drink, chat via Wi-Fi or simply watch TV, Subway Café is a platform for additional growth both in new units and top line sales. With a focus on the highly profitably beverage sector, you can grab-N-go, order-in and chat or catch the latest new on TV. Seasonally attuned they have espresso drinks, lattes and frozen blended beverages now or for summer.
The SUBWAY® Café concept, which is still in a test stage, now with about 22 units open is proving to be a hit with customers and franchisee’s. The largest difference is the “ambiance” OK you get it. It’s an upscale comfortable place with the same consumer driven sandwich menu with a coffeehouse look and feel. Simply put this place is comfortable.
Here at Foodservice Solutions® we say differentiation is different it is familiar with a twist. Subway Café is just that. There is no wonder that franchisees are clamoring to either upgrade or open a Café. Success leaves clues and Subway has been developing this concept for many years. It looks as if it is now ready to roll. Filled with familiar ready-2-eat grocerant niche food Subway is doing things right.
Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a brand leveraging integration strategy. Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant ortwitter.com/grocerant.